WooCommerce Store Rebuild
Retail Brand · E-commerce | Retail
4 weeks, 2024
WordPressWooCommercePHPRedis
The problem
Their existing WordPress theme was slow, mobile-unfriendly, and checkout abandonment was above industry average.
Our approach
Built a lightweight custom theme, optimized asset delivery, integrated Redis object cache, and streamlined checkout to three steps.
What we built
- Custom WooCommerce theme
- Payment gateway and shipping rule setup
- Core Web Vitals-focused performance tuning
Technical highlights
- Page load improved from 8s to 1.4s on mobile
- Checkout completion rate up 22% in first quarter
Results & outcome
- Organic traffic increased after Core Web Vitals passed
- Client reported 18% revenue lift in peak season